Following an insightful discussion between our Founder Jonny Grant, and five marketing experts from TAGHeuer, Christian Dior, Deliveroo, Cosmopolitan, and Diageo, we dove into the impact of New Gen immersive experiences for brands in 2024.

The collision of tech advancements with a human yearning for deep connection has created an opportunity for brand to create the most impactful, and memorable experiences for their audiences this year and onwards.