The Department had the pleasure of producing the ‘Headcrash Hotel’ launch party in Geneva, where guests could see a glimpse of the immersive NFT art venue brought to life. But what is Headcrash Hotel? We’ll explain…

Artist Rich Simmons and Film director Samual Abrahams partnered to create a genre-bending experiment that would allow users to enter the art world like never before. Guests can digitally explore this immersive gallery at their leisure from inside the metaverse. They have the opportunity to solve puzzles, unlock collectibles, and can collaborate to create their own NFTs (non-fingible tokens) that will then exist inside the Hotel-themed space.

Built in Unreal Engine, this next-gen venue allows monetary freedom for artists, as well as the freedom to explore digital art in a refreshing and interactive way.